A Crystal Ball on the Marketing and Communications business

Well done to the iMedia team (DMG) for putting on a successful event with the Brand Summit 2009. Two nights and two days at Cypress Lakes in the Hunter valley made for 48 hours well spent.


The schedule included an impressive line-up of speakers including:
- Dr Jeffrey Cole on “How everything is blowing apart” and “Why Everything is coming together”
- Peter Williams from Deloitte on innovation, collaboration and porous product development
- Don Peppers on how marketers can take lessons on social networking from bees
- Rohit Bargava busting myths and providing practical guidelines for social media marketing
- Simon Cheng on building an online community that helped fight the fallout from Swine Flu
- Karen Ganschow on how Telstra is using a Twitter team to manage positive and negative chatter
- Mehrdad Baghai looking at the various structural models that drive collective action
- Matt Whittington from Optus on the ‘now’ of mobile content and marketing

Returnity was proud to have been badge sponsor for the event. We liked the presentation, we liked the people and we loved the opportunity to be part of a fantastic production.

Returnity has just released a new web site and it's not just a pretty face. Sure the design looks slick but there is also plenty of substance with detail on our full range of services and few things you probably did not know about us:

• Intelligence
• Production
• Technology
• www.returnity.com.au

Since 1999, our roots have been firmly embedded in the Technology space, with our very own email marketing software, react providing our core product offering and the central platform for services.

The real growth and the fun stuff has been gained through our people, the account services and Production team working hand in hand to deliver digital marketing services that generate amazing results for our clients.

More recently we have added a third dimension to the business, Intelligence. When we asked clients what they wanted to see more of, the response came down to this:

• making sense of the numbers, not just reporting them
• providing local expertise; and
• developing winning strategies from the data

The combination of these three pillars - Intelligence, Production and Technology - gives Returnity a competitive advantage that is unmatched by any of our competitors. And it delivers meaningful results for all of our clients, whether that is 'selling more stuff', 'finding new customers' or 'fostering loyalty'.

And if that's not enough, then some of this is bound to satisfy your curiosity:

• Showreel
• Case study: David Jones
• Case study: AGL
• Returnity on Twitter
• Returnity 10th birthday coming soon!!